Sales lead sources
The marketing base we target is the pillar of our ad campaign so it is important to know how and where these are obtained. Our sales lead sources are mined in a variety of ways.
The most common way our lists are put together is that we use an artery of doorway sites that people visit and there is always a sign up or survey form so that they can opt in to receive information about a certain niche such as pharmaceutical, gambling, travel and many many more.
Consumers at this stage agree to get offers and we in turn take this and bundle them up and sell them at Mailbanger. You know that when you send them your ad that it is something that they are looking for so your response percentages are usually high.